È nato l’Istituto del Vermouth di Torino

A conclusione di un lungo iter che ha portato alla definizione legale della denominazione “Vermouth di Torino” attraverso il decreto attuativo, ora inviato a Bruxelles dal Ministero dell’Agricoltura, le aziende che ne hanno condiviso il percorso hanno fondato l’Istituto del Vermouth di Torino.

L’organismo è stato costituito venerdì 7 aprile 2017 a Torino, davanti al notaio Paolo Bonomo, dalle aziende e dai marchi che rappresentano la stragrande maggioranza della produzione di questa denominazione: Berto, Bordiga, Del Professore, Carlo Alberto, Carpano,  Chazalettes, Cinzano, Giulio Cocchi, Drapò, Gancia, La Canellese, Martini & Rossi, Mulassano, Sperone, Torino Distillati, Tosti.

 A questi primi soci fondatori, con caratteristiche diverse di storia e dimensione aziendale, potranno unirsi altri che vogliano condividerne gli obiettivi e le attività di promozione. I fondatori hanno voluto nominare Piero Miravalle, memoria storica del Vermouth, Pierstefano Berta, studioso, e Fulvio Piccinino, barman ed esperto, soci onorari  dell’Istituto per riconoscere il fattivo contributo dato dalle loro esperienze e professionalità in questo campo.  L’Istituto del Vermouth di Torino ha sede nel capoluogo piemontese, la struttura operativa e i programmi di attività sono in corso di perfezionamento dovendo operare in diversi mercati e con molti obiettivi da raggiungere.

L’Istituto è un’associazione che ha lo scopo valorizzare, promuovere ed elevare la qualità del Vermouth di Torino, la diffusione sui mercati attraverso il lavoro sinergico di tutti i produttori. Fondamentale sarà la collaborazione con Associazioni di categoria, l’assessorato all’Agricoltura della Regione Piemonte, gli enti che sin dall’inizio hanno fortemente sostenuto, con i produttori, questa nuova vita del Vermouth in Piemonte.  Il clima positivo e di collaborazione che si è creato durante il lungo iter sui diversi tavoli di lavoro fa ben sperare nella crescita di una denominazione che rappresenta un bene collettivo della Regione Piemonte e dell’Italia. La visibilità su tutti i mercati internazionali avrà certamente riflessi positivi anche sul mondo agricolo da cui provengono i principali ingredienti del vermouth: vino, zucchero, estratti di erbe e spezie.

 

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